April 22, 2025
Can Your Business Stay Operating When Disaster Strikes and the Power Goes Off?

Are you ready?

When disaster strikes — whether it’s a severe storm, earthquake, flood, or infrastructure failure — the first thing many businesses lose is power. Yet in today’s digital, always-on world, downtime isn’t just inconvenient — it can be catastrophic.

So the question is: Can your business continue operating if the power goes out?


⚠️ The Cost of Downtime

For most businesses, even a short loss of power can mean lost revenue, damaged equipment, data loss, and a major disruption to operations. For industries like healthcare, finance, logistics, manufacturing, and IT services, the stakes are even higher — where downtime can affect lives, reputations, and critical infrastructure.

It’s not just about the lights going off. Think:

  • Server crashes
  • Production line halts
  • Missed transactions or deadlines
  • Security system failures

The ripple effect can be wide — and expensive.


🔌 What Is Your Backup Power Strategy?

Unfortunately, many businesses treat backup power as an afterthought — until they experience a costly failure. But with a smart, tailored approach, you can build real resilience into your operation.

Ask yourself:

  • Do we have a backup power system in place?
  • Can it run long enough to cover an extended outage?
  • Has it been tested recently?
  • Does it protect both critical systems and staff safety?

If the answer is “no” or “not sure,” your business may be more vulnerable than you realise.


✅ Building Resilience with Critical Backup Power Solutions

At Josty, we work with businesses across New Zealand to design and implement reliable, fit-for-purpose backup power systems that ensure your operation can continue — even when the grid goes down.

Our solutions are:

  • Tailored to your specific infrastructure and risk profile
  • Scalable for future growth
  • Compliant with relevant industry standards
  • Backed by expert advice and hands-on support

Whether you’re protecting a data centre, medical equipment, industrial processes, or essential communications, we’ll help you plan and implement a system that gives you confidence when it matters most.


💬 Let’s Talk About Your Power Resilience

If you're unsure how your business would cope in a power outage, now is the time to act — not after a disaster. We’re here to help you evaluate your risks, explore your options, and put the right protection in place.


Because when disaster strikes, staying operational isn’t just a competitive advantage — it’s a necessity.


Want to chat about your backup power needs? Contact Josty today for a consultation and peace of mind.